Search engine optimization (SEO) is the process of improving the visibility of a online web presence, a and or a specific web page. By using “white hat SEO tactics” one can compete for desired search terms(keywords and keyword phrases) in a search engine’s unpaid results often referred to as “natural”; “organic”; results earned by creating a well-structured web page/series of websites. Google has specifically has programmed thier algorithms and AI technology to ferret out the fakers competeting for paid ad revenues instead of providing genuine results, thus making it the go-to search engine tha it has become. In general, the better the SERP (Search Engine Page Results) the higher traffic to the website. <br><br> Applying SEO tactics one target different kinds of search results, including image searches, video searches, academic searches, news searches and vertical searches as defined by industry specific search engines.</p> <p> Semper Fi Design is skilled to handle all SEO and web devlopment needs for business and personal reasons. You do what makes you great!</p>